Measure what matters. Leave people out of it.
Cardean Analytics is privacy-aware website and product analytics for teams that need useful insight without building persistent visitor profiles. It is built on aggregate-first metrics, first-party events, clear definitions and proportionate collection.
Four principles behind the product.
Aggregate first
Prioritise patterns and outcomes at the level of a site, page, campaign or journey — not dossiers about individual visitors.
Explain every metric
Show how a number is defined, which events contribute to it, how long data is retained and when a configuration changed.
Collect proportionately
Make fields, event properties and retention choices explicit. Avoid turning a convenient SDK into an unlimited collection channel.
Keep data under meaningful control
Offer clear regional, deployment, access and deletion choices, with export that does not create artificial lock-in.
What Cardean Analytics does.
Inside Cardean Analytics:
- Page views, entry pages, referrals and campaigns.
- Goals, funnels and first-party product events.
- Aggregate audience and device context.
- Live and historical views.
- Plain-language metric definitions.
- Event schemas and field controls.
- Configurable retention.
- Access by organisation, site and role.
- Exports and APIs.
- Hosted and controlled deployment options.
Analytics that serves more than one team.
Product teams
See which journeys work and where a service loses people.
Communications teams
Understand reach, sources and campaign outcomes without ad-tech assumptions.
Privacy teams
Review what is collected, why it is collected and how long it remains.
Public services
Improve digital services while keeping measurement proportionate to the public task.